Free course for strategic planning
Details of the strategic planning course
for the Arabic language
Starting date: 01/01/2020
Duration: always open
Required effort: 6 hours
Level: Intermediate level
About the Strategic Planning course:
Business strategies are a set of procedures and initiatives that aim to achieve a sustainable competitive advantage for companies, in light of the challenges surrounding business, the most important of which is competition, and the changes in the external environment surrounding companies’ operations. This training program aims to provide participants with the skills of strategic analysis and planning, through the use of tools to assess the external and internal environment of business, prior to setting strategic and financial goals, and choosing the best way to reach them.
In the Strategic Planning course you will learn:
The importance of strategic analysis and planning
What is a business model? And what are practical examples of it?
What is the competitive advantage? How to achieve it?
Analyzing the external business environment and identifying driving forces.
Porter’s Five Forces analysis to understand business attractiveness.
Analyze the internal business environment using SWAT analysis.
Identify and evaluate strategic assets.
Fundamentals of financial analysis as a tool of strategic analysis.
Formulate the vision, mission, and values as essential elements of the strategic plan.
How to formulate smart goals.
The difference between strategic and financial objective.
Types of strategic options and their advantages.
